Every year, digital marketing undergoes a transformation, and 2025 is no exception. To ensure your brand doesn’t get left behind, it’s important to be aware of the trends that will dominate the market:
Interactive content: surveys, 360° videos, immersive experiences.
Advanced automation: personalized campaigns in real time thanks to AI.
Voice and visual search: optimization for assistants such as Alexa and Google Lens.
More human advertising: brands that show their authentic side and build trust.
At Yalla Ibérica, we help companies not only adapt to these trends, but also leverage them to stand out.
